Business

PRESS RELEASE: The Cannabis Beverage Association Elects New Leadership to Focus on the Growth of the Infused Beverage Segment

November 16, 2022 |by Jim Baudino | Comments Off on PRESS RELEASE: The Cannabis Beverage Association Elects New Leadership to Focus on the Growth of the Infused Beverage Segment | Blog, Business, Industry News | , , , , , , ,

November 16, 2022 by CBA Staff

The Cannabis Beverage Association (CBA) Board of Directors elects a new President, Diana Eberlein of SōRSE Technology, and Secretary, Jon Purow of Zuber Lawler.

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MJ Unpacked, Unpacked

October 1, 2022 |by Jim Baudino | Comments Off on MJ Unpacked, Unpacked | Blog, Business, Industry News | , , , ,

Oct 3, 2022 by Diana Eberlein, VP of Marketing at SōRSE Technology

It was such an honor to represent the Cannabis Beverage Association and my fellow members who come together to bring awareness to the organization’s initiatives that will make cannabis beverages more accessible and safer for consumers.

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Thirsty for Cannabis Beverages

June 28, 2022 |by Jim Baudino | Comments Off on Thirsty for Cannabis Beverages | Blog, Business, Industry News | , , , ,

June 27, 2022 by Diana Eberlein, VP of Marketing at SōRSE Technology

We’ve been saying “this is going to be the year for beverage” for years – and it’s yet to reach its full potential. In fact, it’s barely scratched the surface. BDSA reported at BevNET Live that the US cannabis industry is approximately a $28B industry…

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5 Trends for Success in Social Media & Social Equity

February 16, 2022 |by Jim Baudino | 0 Comments | Blog, Business | , , , , , ,

February 15, 2022 by Taira Daniel from bu’kei agency

As a social media manager, perhaps you have created campaigns in the past for Black History Month, Women’s History Month or Pride, or posted about holidays recognizing marginalized groups of people.

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Trademark Issues Facing Cannabis Brands

October 14, 2021 |by Jim Baudino | 0 Comments | Blog, Business, Industry News | , , ,

October 14, 2021 by Jonathan Purow of Zuber Lawler

Like all other companies, cannabis beverage companies build their brands through blood, sweat and tears. Unfortunately, one of the many inequities that arises from the federal legal issues tied to cannabis is that cannabis brands cannot obtain the same types of…

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